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Fresh ideas. Real strategy. Bold design.
+ FRESH CONTENT
We don’t believe in half-baked ideas. Every project starts with strategy, seasoned with creativity, and baked fresh to solve real business problems. Whether it’s building brand trust, sparking engagement, or boosting sales, our designs are made-to-order to help your brand rise.
+ TRUST
+ STRATEGY
+ WOMEN OWNED
+ DESIGN
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Lauren Brooks
Founder & Creative Director
Freshly Baked was born out of a craving for something different.
After years of following someone else’s recipe in the corporate world, I was ready to make my own. I wanted to work with brands that inspire me, create designs that actually mean something, and build a studio that puts intention over templates.
What started as freelance projects has grown into Freshly Baked. A creative studio for brands that want strategy with flavor, design with personality, and content that really connects. Every project is made fresh, with collaboration at the core and no cookie-cutter shortcuts. I’m here to help you show up fully, with visuals that work hard, feel good, and stick with your audience long after they scroll by.
Before we start baking, we get clear on the recipe. We kick things off with a strategy call to define your goals, review your current emails, and whip up a fresh monthly content calendar. By the end of week one, we’ve built your roadmap and are ready to turn ideas into inbox-worthy moments.
Prep & Plan
Week 1
INSIDE THE OVEN
This is where your emails rise. Over the next two weeks, we create, write, and design every campaign for the month ahead, complete with any needed pop-ups or automations. You’ll get regular updates, review rounds, and plenty of chances to taste-test before we’re done.
Bake & Build
Week 2 & 3
Once everything’s looking chef’s kiss, we handle the upload, SEO, and testing in Klaviyo to make sure every link, image, and subject line hits just right. Then, we prep for the next batch and review last month’s analytics to keep your strategy baking stronger every time.
Deliver & Dish Out
Week 4
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